NES Rentals Holdings, Inc., Chicago, Ill., one of the largest aerial equipment rental providers in the country, has completed its strategic realignment to focus on the aerial equipment rental business. The strategy was to divest non-core businesses including tank, manned crane, traffic safety and studio equipment. This now allows NES to concentrate on providing aerial equipment to the industrial and construction sectors.
“Following our acquisition by Diamond Castle Holdings, the NES management team was driven to make the company a leader in the aerial equipment rental business,” said Andrew Studdert, NES Rentals chairman and CEO. “Our strategy was to simultaneously grow our aerial business through investments and expansion and divest business units that didn't complement our new strategy. Within 14 months of the acquisition we achieved this significant business goal and consider ourselves to be the leader in the aerial equipment rental space.”
In addition to the sale of its non-core business lines, NES Rentals has focused on expanding its core aerial equipment rental business by investing $100 million annually in new equipment since 2004 and the strategic opening of new branches in key markets. NES Rentals' most recent new branches include Panama City, Fla.; Glendale, Ariz.; Tucson, Ariz.; and Gulfport, Miss.
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