Tire manufacturer BKT has rolled out a new website designed to provide an optimal experience on mobile devices such as tablet computers and smart phones.
M.bkt-tires.com is laid out to fit the formats of tablets and smart phones and designed to deliver improved content research and browsing.
Users can view technical data and tire features in either U.S. standard measurements or in the international metric system.
They can also currently choose from six languages: English, Italian, French, Spanish, German, and Portuguese. More languages will be coming soon, as BKT does business in 130 countries.
In addition to technical data and tire features, the site also offers photos, videos, news, and other useful content.